Ethan Smith sat down for a chat with Farah Allen, the founder and CEO of Song Society, an app helping songwriters and artists create necessary legal documentation for revenue generation, to learn a little more about what keeps the innovative entrepreneur motivated.
Farah, can you give me the quick description of what Song Society is?
“Song Society is a mobile application that allows artists to get into the business process to collaborate, get feedback, continue to write and create. Rosie, our AI, is always working in the background to automatically create the documentation needed to generate revenue. Our app has features like video conferencing, group text and chat, attachment support for external microphones and other equipment, and other features to give additional assistance to artists.”
How did you come up with the idea for Song Society? Are you in the music industry?
“My husband is in the music industry, in A&R, and he always had a story about another artist who was being sued, because they didn’t give proper credit to everyone involved in writing a song – even if they only wrote one word. Since my background is IT consulting, I’m ordinarily creating software solutions and collecting data for Fortune 500 companies. I decided that this made me uniquely qualified to solve the problem, and I created Song Society to help artists create contracts and other legal documentation.”
Have you always wanted to be an entrepreneur, or did it just happen one day?
“My father is an entrepreneur, so I think it’s in my DNA to have an entrepreneurial spirit. I’ve always had some sort of small venture on the side, and it was just a matter of time before I felt the need to do something bigger as an adult. I recognized a problem and began working on the solution – I know I’m onto something and want to see it through.”
So what’s next for you, Farah?
“We are working on expanding into other markets, and are hoping to partner with a major performance rights organizations like BMI, ASCAP, or SESAC. The plan there is to give all artists access to Song Society and make a database so each organization can communicate and share information to ensure everyone gets the recognition they deserve. We are currently in 32 countries, and are helping people all around the world work together to write and produce music safely.
Do you have any advice for aspiring entrepreneurs?
“For me, my background helps guide challenges and answer questions, so I would say to learn a skill or trade first, then use that knowledge to solve an issue. I’m always going back to my past experience to see what I can use to improve my current processes.
I also think it’s very important to never quit talking to your customers. There’s always something you can learn from them to help improve their experience. With something like Song Society, my challenge was how to bring creativity into software and make the business side appeal to artists.”
The Song Society app uses advanced AI and machine learning to write copyrights and contracts, protecting artists from legal issues they may have not even been aware of, as well as connecting artists around the globe who are open for collaboration.
Cincinnati, OH – August 17, 2017 – Artificial intelligence is smarter than ever, allowing for more applications than possible just a few short years ago. Being applied to a myriad of industries, one entrepreneur is bringing AI to the music industry.
Farah Allen, founder and CEO of Song Society, is helping artists and songwriters create the necessary revenue documentation, contracts, and copyrights with Rosie, the “digital manager.”
“A lot of artists never take a break from their creative process to work on business aspects,” says Allen. “By automatically producing documentation, there is more time for artists to focus on their songwriting, recording, or production. We are exploring a future release of Rosie where you you can close songs, name contracts, and ask her questions about copyrights and publishing.”
Currently, the Song Society app is used in 32 countries worldwide, and expecting to expand into other markets, eventually partnering with performing arts organizations such as BMI, ASCAP, and SESAC to help as many artists as possible.
Offering impressive features including video conferencing, group text and chat, instant feedback, and more, Song Society easily connects artists around the globe who are open for collaboration. Networking features within the app allow users to search for other artists based on particular likes and dislikes, as to allow for a smooth and successful session.
Song Society is collaborating with the Zoozler Venture Network to raise funds to allow for potential growth. The Venture Network is comprised of experts in business development, operations, sales, and strategic planning.
“Our goal is to create a centralized database for record labels and other organizations,” says Allen. “Most organizations aren’t sharing data with one another, and with Song Society, all data is in the app, and any organization would have immediate access to copyrights and song information.”
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Ethan Smith sat down for a chat with Blake Roberts, the founder and CEO of Sporting IQ, an entertainment technology company from Australia, working to develop engaging mobile games to bring sports fans together from all across the globe.
So, Blake, what is Sporting IQ?
“At Sporting IQ, we develop fan entertainment technology. Our core product is Call It Live® – mobile gaming for live sport. We’re all about engaging with the fans as they watch live, whether at home, out with friends, or at the stadium. Using some of the elements that make gambling exciting, we mold them into family friendly forms of entertainment – all while connecting the fans with their favorite teams. Some of our fans call it the ‘Clash of Clans for live sport.’
How did you come up with the idea for Call It Live®?
“A few years ago, I was involved in stadium experiential activations, and I would always be thinking of new ways to engage with the fans. The original Call It Live® concept was all about the stadium experience – and then it evolved into something much more scalable and commercial.
The other issue that drove the concept, is a concern I have around gambling and fantasy sports. This entertainment dominates the sporting landscape, especially here in Australia, and does little for each team’s brand. Not only does gambling damage the emotional connection between the team and fan, it misses the mark with younger fans, females and families.“
Why did you decide to become an entrepreneur?
“I’d been working in a corporate role for many years, for a large multi-national company, and over time I started to get bored. I wanted to immerse myself in a project that I’m passionate about, and something that I could build on for years to come. I’ve always had decent ideas, I’m a sports nut, and I’m a bit of a gamer – so I came up with a unique idea that I truly believed in, and decided to take a chance – it all made sense at the time.”
Do you play sports, or are you more of a spectator?
“Australia is a sporting nation and kids grow up playing many sports. Mostly I played Rugby and Cricket, but tried everything else that was available, including baseball and basketball. I still play sports like golf and tennis, and next year we have an over 35’s Aussie Rules Football team starting up in the area, so I may give that a go.”
Is baseball actually popular in Australia?
“Down here we love our sports, and thanks to the live broadcasts, US teams from the MLB and the NFL are very popular. Baseball is played everywhere, and has a large fan base already. Our major baseball league is growing in popularity, and our national team is always competitive.
The live games are normally on in the mornings, so it’s a great time for most sports fans, as there is nothing else on. We’d much rather watch the Yankees v Red Sox – than morning television.”
Is it your love of sports that keeps you going, or is it more than that?
“Good question, motivation is key and it’s not always easy to find. I exercise regularly and try to get a good night’s sleep – give the brain a reset. It’s 24/7 so you need to reset sometimes. The next day is always a fresh start. If I hit a major wall, I try to evolve the idea and add to its excitement or commercial value.
More importantly, I talk about Call It Live® whenever I can. I find myself burning the ears off just about anyone who’ll listen. 99% of the time I get a positive response, so that helps the motivation. On top of that, it gives me the chance to practice my pitch, which is always important.”
I personally think it’s good to be passionate about a project, and to always practice and improve. What’s next for you and your venture?
“There’s exciting times ahead for Sporting IQ. We’ve already completed two ‘live’ trial seasons for Australia’s premier football (soccer) league, so we’re excited to see how it goes for other audiences around the world. We have our new version of Call It Live® Football (Soccer) launching In October, and we already have a lot of interest from teams around the world.
On the development front, we’ve started work on Baseball and Cricket, which we intend to release early next year – and we have a number of other concepts ready to roll out when the time is right. The other exciting side to our business is the data we collate. Call It Live® is all about live interaction, so we’re learning stuff about fans that has never before been possible.”
That all sounds like great news. Is there anything you would tell an aspiring entrepreneur, or maybe a struggling entrepreneur?
“Have patience. Most of the time start-ups will move slower than you plan. You need to factor this in to all aspects of your business and manage expectations – especially your own. Being realistic is a huge part of success, you need to have thick skin and not let the small things, or negative news affect you. Always keep evolving. Your best ideas may not have been discovered yet, but you have to stay organized, it’s easy to get lost out there.
Sporting IQ, a company developing mobile games for live sports, is teaming up with the Zoozler Venture Network for funding to further connect sports fans all around the world.
Cincinnati, OH – August 16, 2017 – Sports are one facet of daily life that extends past cultural and geographical borders. Fans from all around the globe share the same passion about certain sports, teams, and even specific athletes, so wouldn’t it be nice if there was an easy way to engage with each community of sports fans?
Sporting IQ is an Australian company working to develop fan entertainment technology. Their core product is “Call it Live,” an app some are calling the “Clash of Clans for live sport.” Utilizing the exciting aspects of gambling technology, Sporting IQ is able to make a family-friendly form of entertainment.
While connecting sports fans with their favorite teams, Sporting IQ engages their audience every step of the way. From providing tickets to future games, food and drink vouchers, or allowing easy communication with video messages and in-app communications, Call it Live is already creating a valuable emotional connection between fans and their favorite sports.
“Australia is a sporting nation and kids grow up playing many sports,” says Sporting IQ founder, Blake Roberts. “Down here, we love our sports, and thanks to live broadcasts, US sports are very popular too. Call it Live is creating an experience for all sports lovers. With our app, users will be more engaged, and become life-long super fans.”
With support from the Zoozler Venture Network, Sporting IQ is building on opportunities to expand into the US market and gain investor funding. “As we are located in Australia, it’s a great asset to have such a committed resource based in the US, that understands the market, and that already has so many connections to work with,” says Roberts.
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Cincinnati Tech Innovation Firm Zoozler Launches Global Investment Ecosystem
Zoozler, a web, app and media development and marketing company launches new endeavor, the Zoozler Venture Network, aimed at providing funding and additional resources to startups through a global network of investors, venture capitalists, and financial specialists.
Cincinnati, OH – May 25, 2017 – Cincinnati’s startup scene is booming, and Zoozler aims to keep it that way. The Zoozler Venture Network, the new wing of the digital company, Zoozler, is helping lead startups that need funding to investors and other financial specialists who are eager to get to work on the next big thing.
The Zoozler Venture Network, a global system of investors, provides support to business owners through investments and resources. The Venture Network raises necessary funding to take a company from an idea to an innovative product through direct investment, fundraising, self-directed IRA, and company liquidation.
“Cincinnati has an amazing, tight-knit startup community,” said Zoozler CEO Paul Powers, “and with our unique approach to innovation, we are really excited to be able to help other startups to grow into successful businesses.”
Zoozler’s in-house team of designers and developers bring every client through a transformative four-step process to ensure each client has a unique, fully branded, viable product that is able to be sold, or released to a specific market or audience.
Ranging from websites to virtual reality, Zoozler’s portfolio of tech businesses provide ample and diverse investment opportunities. Whether you’re an investor or a business owner seeking resources, the Zoozler Venture Network is teeming with opportunities.
Companies and individuals interested can apply online to become part of the Venture Network and convert their ideas into reality.
Zoozler is a web, app and media development and marketing company that utilizes the latest technology to optimize the growth of its clients.
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Ethan Smith, Social Media Specialist / Outreach
18 W 7th St, 3rd Floor, Cincinnati OH 45202
Yes, we’re adding more to our core so that you can more easily succeed.
Did you know that last year alone startup investments topped $63 billion?
We’ve partnered with venture capitalists around the country to provide services that allow you to run your business while we take care of the mundane, such as tech and fundraising.
Wit these connections you’re put in touch with the people and companies you need in order to fund and grow your business. With connections across the globe, we put your idea in front of thousands of people looking to invest in a company just like yours.
For more information visit the Zoozler Venture Network page.
It’s going to be a great 2017!